I just had a conversation about advertising with a customer of mine. I think we all agree that advertising can be frustrating. We spend the money but have a hard time knowing if there is a playoff. There is an old joke that we know 50% of our advertising works... Just not which 50%.
One of the things we can do is help you track which specials and discounts are working. More importantly which are not working. Once we start tracking this, it gets easier to see what is working. This allows you to know what customers are responding to.
Have some questions? Call us!
